Welcome to my case studies on SEO & Web Site Optimisation

All data and statistics have been created using the SEO PowerSuite toolset

To view the actual data you will need to register, I will not use your email details in any way or contact you.

The aim of the case studies is to show how effective a toolset like SEO PowerSuite can be, improving site ranking and attracting more traffic to your site.

SEO & Optimisation are not rocket science and you will see from the reports how things can be over looked, such as using the wrong keywords for the page, no page title or simply to much cut and paste.

These case studies were started in June 2010 and are an ongoing live project. I will be adding more data as I work through different sites and pages, there will be a mixture of sites with page ranks of N/A to 3. I aim to show how the 3's can be improved and the N/A's indexed and ranked.

Site1: Mandinka Lodges

An initial draft site was uploaded in December 2009 with major changes and new photos added in January 2010. This site was indexed fairly quickly and has a Google page rank of 1. See the major errors highlighted by the SEO PowerSuite tools.

I was shocked and embarrassed that I could make such silly mistakes and then plod on thinking everything was okay. The main pages have been optimised using Web Site Auditor one of four programs making up the SEO PowerSuite.

The keywords were fairly obvious due to the nature of the site and target audience required. Using Rank Tracker highlighted how diificult the task would be.